SEO reporting for agencies, consultants, business owners and in-house marketers

Whether you are a twenty-person agency or a consultant working alone, you look after fifteen sites. Monday morning, three of them moved and you don't yet know why. Footprint has already checked each one overnight: which pages changed, which keywords slipped, whether the traffic jump on the e-commerce client was real or a scraper, and what the likeliest cause of each is. The weekly brief for each client is written, in plain English, with the figures linked, and it can be in their inbox before you have finished your coffee.

• One login, every site. Switch between client sites in one click; every tab follows.
• Client-ready briefs, automatically. Weekly or monthly, by email or WhatsApp, in your client's name, with the empty sections left out.
• Proof for your work. Impact reports show what improved after your changes, measured against the period before. Add a note for every change you make and it appears on the timeline and in the report.
• Faster answers. "Why did leads drop on the dental client in September?" Ask reads the data and answers with the events it used.
• Fewer surprises. Same-day alerts when an anomaly, index drop or broken page is found.
• Honest numbers. Bot and AI-crawler traffic is flagged, so you never report a scraper as growth.

You are not an analyst and you don't want to become one. You want to know whether the website is bringing in more enquiries than last month, whether the drop last week is something to worry about, and whether the money spent on the redesign paid off. Footprint tells you, in sentences, with the leads line front and centre.

• Plain English, not dashboards. Headlines like "Best month on record for Google clicks" and "A week that went backwards", each followed by why.
• Leads, your way. Count forms, calls, WhatsApp messages or emails as leads; Footprint detects them automatically and you can change it in one click.
• Know when something broke. A page returning an error, falling out of Google's index or quietly losing its title is flagged the day it happens.
• See what the developer changed. Every page edit is recorded, so you can connect the dots without asking anyone.
• Keep your own diary. Add a note when you run a campaign, change prices or launch a page, and see what followed.
• A report you can forward. The weekly brief is written to be read by a business owner, a board or a partner, not just a marketer.