footprint
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A CLEARER STORY FOR EVERY SITE

SEO reporting tool pricing: start free, pay per site

Every plan includes the timeline, written briefs, daily site watch, anomaly and bot detection, Ask, and email delivery.

Starter

One business, one site

To be confirmedper month
Start free trial14 days free · No card needed
  • 1 site
  • 1 Google account
  • Weekly and monthly briefs
  • Email delivery
  • 20 queries per site for competitor & AI Overview tracking
  • 50 questions a month with Ask

Scale

Agencies and multi-location groups

To be confirmedper month
Start free trial14 days free · No card needed
  • Up to 50 sites
  • Unlimited Google accounts
  • Daily, weekly and monthly briefs
  • Email and WhatsApp delivery
  • 250 queries per site for competitor & AI Overview tracking
  • Unlimited with Ask

Plan names and prices are being finalised. The proposed inclusions below are shown for comparison.

Compare proposed plan inclusions
IncludedStarterAgencyScale
Best forOne business, one siteIndependent consultants and small agenciesAgencies and multi-location groups
Sites1Up to 10Up to 50
Google accounts1UnlimitedUnlimited
BriefsWeekly and monthlyDaily, weekly and monthlyDaily, weekly and monthly
DeliveryEmailEmail and WhatsAppEmail and WhatsApp
Competitor and AI Overview tracking20 queries per site100 queries per site250 queries per site
Ask50 questions a monthUnlimitedUnlimited

14-day free trial on any plan. No card needed to start. Cancel in one click.

questions

A few things you might be wondering.

Does Footprint need anything installed on my website?

No. It reads Google Analytics 4 and Search Console through Google's APIs after you sign in with Google. The daily site watch fetches your public pages the way a browser would.

How long does setup take?

About two minutes: sign in with Google, pick a site, and the first year of data loads in under a minute.

Will it replace Google Analytics?

No. It sits on top of GA4 and Search Console and explains what they show. You keep both.

What counts as a lead?

Whatever you say does. Footprint detects likely lead events (form completions, phone clicks, WhatsApp, email) and you can tick or untick them per site. Conversions follow the same definition.

How does it know why traffic moved?

It compares every metric with what was expected, then looks at what else happened that day: Google updates, changes to your pages, keywords losing their spot, competitors moving above you, and whether the traffic behaved like people or bots. The likeliest cause is attached, with the facts, and labelled as a guess when it is one.

Can I add my own events?

Yes. Add a note for a campaign, a redesign or a price change and it appears on the timeline and in the reports. Notes can be pinned to a single page.

Is it accurate about bot traffic?

It gives a verdict of likely, possible or unlikely with the reasons: engagement collapsing, one source or country carrying the spike, known crawler names, and so on. It errs on the side of telling you to check the leads line before celebrating.

Can my clients log in?

Clients receive the brief by email or WhatsApp. Shared logins for clients are on the roadmap.

Where is my data stored?

Figures are read from Google and Bing when needed and cached briefly to keep the app fast. Your notes, settings and daily site-watch history are stored in Footprint's database. Google access can be revoked at any time from your Google account.

Which countries does it work in?

Anywhere Google Analytics and Search Console work. Footprint detects your home market and shows those figures by default, with all countries on a click.

next step

Stop guessing why your website traffic dropped.

Whether it’s your site or a client’s. Connect Google, pick a site, and Footprint builds the first year of your timeline in under a minute.

Start free trial14-day free trial · No card needed