01TIMELINELIVE VIEW
Every turning point, together.
Traffic, changes and context on one line.
How Footprint turns Google Analytics and Search Console data into automated SEO reports
Footprint does the work an analyst would do every Monday morning: pull the figures, compare them with what was expected, find what changed, and write it up.
A LOOK INSIDE FOOTPRINT
See the story taking shape.
Illustrative views of the timeline, site watch and written brief.
02SITE WATCH
Know what changed.
Daily checks connect edits with outcomes.
03THE BRIEF↗
The answer, in plain English.
A concise report with the evidence attached.
01
Step 1
Connect
Sign in with Google and pick a site. Footprint reads your GA4 property and Search Console site through Google's own APIs; nothing is installed on your website. Add Bing…
02
Step 2
Watch
Footprint checks every page in your sitemap, every day. Titles, meta descriptions, H1s, canonicals, status codes, noindex tags, word counts. When something changes, it is…
03
Step 3
Detect
Every metric is compared with what was expected. Expected means the trailing four weeks blended with the same period last year, so a seasonal dip is not mistaken for a…
04
Step 4
Explain
The brief writes itself. A weekly or monthly report in plain English covers traffic, search, leads, keyword movements, site changes and competitors, and ends with what to do…
05
Step 5
Ask
Ask a question in plain English. "Which pages lost the most clicks in October?" "Was that spike real traffic?" "What changed before leads dropped?" Footprint reads the same…
06
Step 6
Deliver
Reports go out without you. Set a daily, weekly or monthly schedule per site and Footprint emails or WhatsApps the brief to you or your client. Alerts can go out the day an…
under the hood
For the curious.
- Google Analytics 4 Data API, Search Console API, URL Inspection API
- Bing Webmaster Tools API
- Google PageSpeed Insights and Chrome UX Report for Core Web Vitals
- DataForSEO for competitor rankings, AI Overview presence and backlink counts
- Your data is read, not copied: figures are cached briefly and rebuilt from Google each time
next step
Stop guessing why your website traffic dropped.
Whether it’s your site or a client’s. Connect Google, pick a site, and Footprint builds the first year of your timeline in under a minute.
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